
Policy Brief
Synthetic Data Generation Using Generative AI to Support Biomedical Innovation: A Health Policy Perspective
Executive Summary
Regulators and payers globally are exploring the potential of synthetic data as one of many applications of generative artificial intelligence (AI) to support both operations and decision-making in medical product development. This ongoing exploration has highlighted a current need to identify and develop practical considerations associated with synthetic data generation use in this context. In this policy brief, we explore these areas through a discussion of current synthetic data management tools and best practices, ethical considerations for the generation and application of synthetic data, and regulatory developments to date. We recommend specific steps that regulatory stakeholders and practitioners may take to develop and describe regulatory fit-for-use synthetic data. Lastly, we offer a risk-based credibility assessment framework that could be helpful to for those managing synthetic data derived from generative AI applications.
Duke-Margolis Authors

Rachele Hendricks-Sturrup, DHSc, MSc, MA
Research Director, Real-World Evidence
Senior Team Member

Nora Emmott, MPH
Policy Research Associate

Maryam Nafie
Policy Analyst